Day 3 at MAGIC has everyone running on empty, but it was was another day and opportunity to connect with new brands. First up was a panel at the Social House where we discussed the working relationship between brands and bloggers. Key takeaways below:

  1. As a brand, when reaching out, be personable in your email. Make sure you know the bloggers aesthetic, name, blog name, etc. Reference recent posts, call out favorite looks, if you show that you care, the blogger will be more apt to work with you if it's the right fit!
  2. Be social, make sure you follow the bloggers you work with. Cross promotion is key.
  3. Be specific and know what your expectations are when working with brands and brands working with bloggers. It's a win-win situation for everyone when campaigns are executed correctly.
Our second panel of the day was pulling our favorite accessories from the floor. I pulled three different accessories that pair easily when all you have the effort to wear are jeans and a t-shirt. First, Cailyn Cosmetics, Jolie Hair Accessories that not only function as a headband but can be worn as necklaces or bracelets, and a statement necklace from Isabel Iny, seen below.

To end our last day we spoke with Emerging Designer, Isabella Rose Taylor. Can you believe this young lady is only 12 years old? Her juniors collection is perfect for the festival going gal. My favorite piece is these lace cut-out pants. If she is creating these pieces at 12, I can't wait to see what else she has up her sleeve in the years to come.

That wraps up the last of the WWDMAGIC daily recaps, but I have a few more posts to come including my haul video!

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